How to Be A Succesful Musician (in 10 easy steps)

Succeeding as a musician requires two things: first, you need to be taken seriously, and then people need to remember who you are. I've received plenty of advice on how to succeed, and all of it comes down to these two essentials. Most of this advice I've got completely free of charge from colleagues who want to help a friend out and show the true path to greatness - and now I'll share these nuggets of wisdom with you, spreading the love. All you need to do is follow these 10 simple steps, and you'll succeed in no time.

You're welcome.

1. Wear make-up. Nobody will take you seriously without it. (You'll be surprised to know that a soprano told me this. I assumed it only applies to women, but hey, what do I know - a little mascara never hurt anyone.)

2. If you live in Finland, be in the Sibelius Academy. In the bachelor program, doing your masters or doctoral studies, teaching, as a janitor, just get in. Because if you're not in the Sibelius Academy, your career is as good as over - people will forget you in a flash. (Sorry, majority of Finnish musicians. Apparently everyone forgot about you.)

3. Win competitions. That's the true way towards greatness. If you just can't win, then at least (4.) have CDs to your name. Nobody buys them or listens to them, but you've got to have them to look like a pro.

5. It's easier to win competitions if you look artistic when you're playing, because then everyone will know you're a serious musician. (This nugget comes from a competition jury member.) Looking artistic means waving your arms around a lot, making faces, closing your eyes for emphasis, and keeping it visually interesting in general. The only people allowed to just sit there and play are 60+ male pianists whose CVs are longer than them. Everyone else must keep moving.

6. Build and nurture a strong online presence: facebook, instagram, twitter, youtube, soundcloud, blog, vlog... - update them regularly and curate your content so that it resonates with your target audience. Then make millions from ads and sponsor deals.

7. Have a teaching method, it's the new black. (This is forward-thinking news from Continental Europe - Finland is always years behind, but this is our chance to catch up.) I've launched the Color Star Shiny Pumpkin method that makes every child play like Lang Lang in just six weeks. It's part video game, part coloring book, and I'm selling the material on- and offline for 1.600$ per student.

8. Get your concerts right. A succesful musician only does two types of concerts: conceptual and market-friendly.

Conceptual concerts get shitloads of funding because they're innovative and new. They take classical music out of dusty concert halls and into the real world: to shopping malls, swimming pools, forests, and fire trucks. It's important to add new layers to the musical experience: at least you have to have an app for the audience, preferably an interactive video game, or then just make the audience build their own kites and fly them in an abandoned factory while you play Bach fugues on a guitar made from potatoes.

If you can't get funding, you have to make the audience buy tickets. The audience doesn't like difficult music (I've heard this from a few different singer sources), so stick to the golden hits of opera, throw in some relaxing piano classics and finish off with a musical number or two. You will get rich and then die of brain explosion during the 19.576th performance of Meine Lippen Sie Küssen So Heiss. May you rest in peace.

9. Have a company. (This I've heard from everyone who has one.) Nobody wants to employ a musician these days - they don't want to take care of all that legal hassle. Have a company and just send them the bill, that's how it's done these days. If you don't, they'll never hire you and you'll starve to death in the gutter.

10. Have attractive (and slightly suggestive) PR photos because sex sells and that's what everyone does these days.

...and that's it. Needless to say I've ignored most of this feedback. I want to believe that the work we do speaks for itself, and we will get by if we respect our colleagues, audiences, and the music itself. What more is there than performing and teaching from our hearts sincerely and honestly? Sharing music with others in a way that is true to ourselves, coming from our unique point of view? No matter how you define success, take a moment to appreciate and admire the career you have right now. Whatever it looks like, obscure or brilliant, love it. It's your very own. 

On Summer Cottages (the true story)

This is what we post on Instagram, but it's not the whole truth... 

Around midsummer, most of the Finns I know migrate to their summer cottages (mökki in Finnish). They post pictures of sunsets, landscapes with plenty of water, and it really is so beautiful you want to puke. I did the same a couple of days ago, but after seeing Instagram fill with like minded posts, I decided to come clean and reveal the true story.

1. Packing

You need a lot of shit in mökki. All the food, starting from salt and sugar, and all possible vanity items like toilet paper - you do not want to be a two-hour ferry ride away from the mainland with absolutely nothing to wipe your ass with.

Bed sheets, warm clothes, rubber boots (more about that later), sunscreen, a couple of hundred kilos of stuff you carry while wishing you'd stayed at home. Mökkis are usually situated quite far from said home - traveling takes years, plus all your mental and physical strength. 

2. The weather

The mökki I go to belongs to the family of my significant other. It's located in the outer reaches of the Turku archipelago, close to the open seas. IT IS NOT WARM HERE, EVER. The sun might shine, but go on a boat trip without your windproof coat and you're dead. A pleasant, warm midsummer here translates to +16 Celsius, and on worse summers it's more like +6 with insane wind that makes it dangerous to go outside.

3. Living standards

Some rich people have mökkis that are more like villas or houses, but the ones I'm used to are a bit more 18th century. There's no running water, OBVIOUSLY, so shower means pouring buckets of water on you, and the drinking water (that is safe enough to drink, I'm told (??!?!!)) comes from a well. Electricity we do have, which is very much needed for heating. The toilet is outside, a short walking distance away from the actual mökki. Mosquitoes love the toilet, and they're always happy to keep you company there. Spiders enjoy their time there too, pleased to greet you from the ceiling whenever you attend.

4. The fauna

There are swans swimming around looking like supermodels in a ComeToFinland ad, seagulls crying, swallows showing off their aviating skills, and if you're lucky, you'll see a seal on one of the islands not far away. No boat rides needed for meeting snakes, though. They're all over the islands, and they bite. That's why we always wear rubber boots here - I nearly stepped on one just yesterday. There's also quite enough of spiders, who do not limit themselves to toilets - they love hanging out indoors in places you'd least expect to find them.

There's one animal, however, that is the most infuriating and over-appreciated thing I've ever seen: the nightingale. They sing throughout the night. Sounds lovely? Then you've never heard them sing. For such a tiny bird they make a lot of noise, and they do not need to pause for breath. A nightingale sounds like what happens when you mix a bad stand-up comedian, a beat boxer, and all your ring tones together and add magic mushrooms. Nobody sleeps peacefully listening to that.

5. Activities

Sunbathing, boat trips, reading books by the fire? As if. 

Mökkis need constant repairing and attending to. You chop wood (or buy it pre-chopped, which means you just have to carry a couple hundred kilos of wood to the shed and pile it in neat rows, to protect it from mold - it takes a morning and a half), you wash the windows, you dust the cobwebs (quite literally), you fight the ever-growing jungle outside trying to create paths to move around the island, you decide to paint the mökki walls from outside and it turns out to be the project that costs all your remaining sanity plus your relationship, and you're constantly washing dishes (without running water, mind you). In the evenings you eat cold sausages because you can't be bothered to heat them anymore. We always go to sauna, but not-Finns rarely understand anything about that. It's a room where it's very hot, you sit there naked, and then you have a beer. Swimming is only for the very brave as seawater tends to be ice cold here, no matter the season.

6. The way home

After six days or so the longing for a real toilet grows so strong you pack your things and head home. Arms aching from work, skin covered in mosquito bites, and hair transformed beyond all recognition by the windiest of winds, you immediately start planning the next mökki trip. Mökki, after all, is the essence of summer - it is true happiness. For what is happiness without exhaustion and spiders?

On Saying Yes

It's great when people ask you to a gig, recording, rehearsal, anything. It's nice to be asked. It becomes a problem when you already have quite a lot of work, but you think you can manage just this one thing more. And that other thing. And surely you have time for the third if you skip lunch.

It really is very nice to be asked, so yes.

Yes, I'll play the thing.

Yes, I'll learn this in two days.

Yes, of course I'll travel 18 hours for the gig.

Yes, I'll tap dance while playing. Yes, sure.

You have to say yes, or otherwise they will never ask you again and you will die alone and unhappy. You have to say yes, because musicians are supposed to work all day, every day teaching, practicing, performing, marketing, networking, improving, smiling. This is what it is to be a freelancer, it's hard work. If you stop, if you don't keep pushing, you'll be cast aside, forgotten. You're supposed to be stressed all the time and burn out before you're 30.

How great, guys, being a musician is so cool.

The reason I'm ranting about this yes-business is that I am a person who needs holidays. I need time for other things than music Every Single Week in order to remain a functioning human being. I get tired, both of music and of people, and I want to have a life that includes peace and quiet, and things that are not work. So this year I'm learning to say no.

No, I can't come.

No, I need the time to learn all the other things that I've said yes to.

No, I can't transpose this a tritone down just because the key better suits your mood today.

No, I can't do this for so little money. If I spend all my time working for free or for a pittance, I can't pay my rent or buy food.

No, I can't play for a hundred hours without break because my hands and brain need to rest every once in a while. I have already injured my hand once because I didn't have the courage to say when I wanted a break, everyone else seeming fine with the workload.

When I say that I can't/won't do something, I'm often told about all the other pianists who can and will do the thing I've said no to. They can play twenty three hours without stopping - they play every single note from the piece you think requires five hands (and they can do it with just seven fingers) - they never complain about money because they don't care about material comfort, and they sure as hell can sightread every vocal music piece on the planet. And transpose them to any key they like. While reciting a poem in Latin.

I'd love to meet these people. They sound awesome.

To those of you that aren't superheroes, a word of advice: Work the amount that feels right for you, and don't compare. You have to know how much you can cope with, what you're willing to do and for what price, and once you've set your limits, stick with them no matter what other people say. Then go and have days off. Breathe and notice the life outside music - it's worth seeing, I promise you.

On Better People

Better People^TM can play the piano really well. They know all the quick things and the slow things and the flashy things. But they're not just playing machines - they've soldiered through intense drama with a broken wrist/family/relationship, so now their musical interpretation has depths you can't even begin to grasp. To support these yogic guru -depth emotions, Better People^TM read a lot of serious books and watch serious series. This helps them be better than the people who read and watch the normal shit. The serious stuff has helped them grow as persons, and by now they've reached towering heights.

Better People^TM have their own chamber music festival, a concert series or at least an opera house. They know how to write grant applications in ways that make cultural foundations send truckloads of money to their direction - the projects Better People^TM do are so new, so now, so inspiring that the foundations compete for their support. Press is charmed to write lovely things, and the festival/concert/thing will continue next year with more money and prestige.

Better People^TM also practice regularly and take care of their physical and mental health. They have a balanced diet, but in parties they can be relaxed about food because they're not uptight, just annoyingly Better. Probably they shit rainbows. And because they're balanced, they don't burn out. They have a lot of work, but not too much, and they don't stress and worry and panic because music is really about being in harmony with your soul. Somehow they're in harmony with their wallets as well, and they make a decent living out of music while you starve.

Look around you. They're everywhere, these Better People^TM, taking over the world while you struggle in the dark and envy their things. They're your colleagues, your friends, and oops, it looks like you're one of them. Because there's someone somewhere thinking, oh how can she get all those nice things - her life looks so easy and polished and lovely. I wish I had that.

'I wish I had that' is good because it makes you aspire to things, it makes you work and hope and reach for something new. But it turns toxic when envy gets involved. In the music world - this tiny bubble we all try to work in - it's so easy to see others doing great, and so, so easy to see the jobs other people got and you didn't. And it's easy to forget the jobs you already have. The gigs you got, the projects you did. How proud you could be of this corner you've cleaned for yourself, this career that you've nurtured and fretted over. 'I wish I had that' could be replaced with 'I'm glad I've got this' and the Better People^TM would start looking more like normal ones.

Of course I might be wrong - there might really be people out there who shit rainbows.

Well. I'd pay to see that.

Photoshoot, a Recipe

Smile, the photographer said.

Preparation time: Hours - Years

Cooking time: A couple of hours

Ingredients:

• One pianist
• One photographer
• 2 - 3 outfits ...of which you'll end up using only one. You took the others with you because you thought that's what models do. (You have absolutely no idea of what models do.)

• Shoes
• Bunch of jewelery - you've seen singers carry a selection wherever they go. After the shoot you'll wonder why.

• Stuff for the face and the hair - the amount of products depends on your personal level of dedication and enthusiasm. (I envy people who know how to do things with products, and who can be bothered to spend time on their face in the morning. I can't even find the motivation to put butter on my toast every time, but that's just me.)

• A piano
• A camera
• A couple of bright lights - you have to look at them without blinking, the photographer tells you. In 174 pictures you will blink.

• Wine

Instructions:

1. Panic and worry, preferably years in advance to build up a good amount of adrenaline.
2. Pack your things, paint your face and meet the photographer at an inspiring location.
3. Forget to shave your armpits and be crazy scared to move your arms.
4. Articulate your artistic vision of what you'd like the outcome to be, and then listen to the photographer list all the reasons why it won't work.
5. Insist it worked for Alicia Keyes.
6. Drink half of the wine for courage. (Also works as instant blush, if you forgot your makeup.)
7. Listen carefully to the instructions of the photographer, then look like a deranged otter trying to live up to his expectations.
8. Laugh. It's not that serious.
9. Go through the first batch of pictures and realize your hair looks all funny. Take a sip of wine, forget to smile, and start over.
10. Try to look professional this time and end up looking desperate and exhausted, which is kind of the same thing.
11. Look through the second batch of pictures. Realize that if you're not smiling, everyone will see the psychopath you really are.
12. Repeat phases 7 - 11 ad nauseam until the photographer tells you to go away, or until the wine has run out.

Later:

Going through the pictures you'll notice that towards the end of the shoot you start looking more and more relaxed, but also drunk. In the end you'll settle with a picture in the happy middle of somewhat stiff and somewhat sober.

On Things That Never Will Be Music

Emails

There are so many emails. Imagine you're trying to arrange concerts, for example. First you have to email the possible venues to ask if they want you. Most don't. Staring at the negative answers you curse the day people stopped appreciating music and wallow in self-pity - and then send more emails. The venues that do want you require a lot more emailing back and forth. Agreeing on the details takes time, typing, and scanning.

Pro tip: If you don't have a printer/scanner at home, find friends who do, and then ruthlessly abuse their patience and machinery.

Texts, Messenger, Whatsapp...

Booking rehearsals. Booking meetings in which to discuss future projects. Booking rehearsals for aforementioned future projects. Endless group chats in which there's always 1) A person who doesn't use the app in question and has to be informed via smoke signals 2) Another who never answers anything, except to tell they're unavailable at the exact time everyone else has laboriously managed to agree on 3) A member who'll post all sorts of unrelated spam that you have to read every time the phone beeps because the one time you didn't it was real news. 

You send pictures of outfits to match them to others, you send cvs and biographies, promotional pictures, scores, tax cards, id numbers, bank details, drafts for program notes and grant applications and hundreds of thousands of things that are not and never will be music. You just sit in front of your computer and/or phone and click, click away while your life passes you by and all your creativity slowly withers and dies in the corner. Then the phone rings:

Calls

It's a gig! ...not. It is a salesman offering you a magazine subscription, an insurance, or cheaper electricity. Every week someone vomits their sales pitch on your hopes and dreams. You have to answer, because every call from an unknown number is like that lottery ticket you bought in order to win gazillion euros. And who knows? Next time it really could be work. 

Pro tip: Always, always when the electricity guy calls gasp in bewilderment: "Electricity? For me? What on earth would I need that for?"

Facebook

Leaving Facebook is a thing, because Facebook is evil. I'm not disagreeing, but I'm not leaving either. I follow a couple of groups that actively post things about work - people looking for substitutes,  links to new job openings and grants to apply for, events looking for music and students looking for teachers. 97% of the posts are not relevant to me, but it's the 3% that I'm interested in. I've actually got work like that, by reacting to a post, so I know it can happen. You just have to spend some time scrolling through stuff including cute animals and your friends' doings. (Okay, things could be worse.)

Websites

"What if they google me? They won't, but what if they will?" You have a website because of this. There might be other reasons, but this is the real one. When someone somewhere wants to know who you are, they'll find information you yourself have edited and polished, instead of mildly embarrassing ancient facebook history or random concert posts and articles. It takes time to maintain, however - unless you want people to see only the concerts from before 2014, you've got to keep regularly updating the site. You will not want to do this, but you'll force yourself. You will develop whole new ranges of methods of procrastination during the process.

Instagram

You should have Instagram because "everyone's there". As a pianist working with singers the important thing is not to let the singers forget you exist, so you should try to post something every once in a while. You're not really into Instagram, you're just using it as a tool. Only when someone confronts you about the relevance of seagulls or food to your work, you notice the machine is now controlling you - you've already been tagged, you've been caught in the net of arbitrary gratification, and not knowing how it happened you find yourself compulsively checking for likes and scrolling through air in your sleep - walking around seeing not objects and events but a continuous stream of hashtags and filters.

Pro tip: Watch out. It's scary business.

Teaching

A whole new world of more messages. A concert time change? No big deal. Just 22 texts. Then the replies: "What concert? Where? We have a soccer game and jazz ballet and could it be 47,6 minutes later and earlier and at the same time? Maybe on another planet? Could it have subtitles in Sanskrit?" The answers to these questions: 138 more texts. Sick on a Monday? 10 texts. A teachers' meeting? 17 texts. Students playing together with other students? What a lovely idea. 58 texts. Students playing together with other students in a concert? 18.229 texts and possible carpal tunnel syndrome.

Conclusion

Being a freelance person and teacher means you are your own pr manager and secretary, and that is a lot of work. Know it. Accept it. Embrace it. 

Pro tip: Rant about it to colleagues. Always helps.

On CVs (directors cut)

Basic info

Name, age, phone number, email, etc. 

...and all the other communication channels I'll be checking five times a day while waiting to hear from you.

Short introduction

Jenna Ristilä is one of the most important people in the world. This season she performs in all the right places, and teaches future Richters. Ristilä is also working on multi-dimentional cross-over projects that will reinvent music. This job/grant would help her unleash her true potential.

Actually Jenna Ristilä works on enough things to pay most of her rent, but if you would give her this job/grant, she'd pay all of it.

Education

The highest possible grade from all the things. I was in schools, took courses, performed and generally kicked ass. 

Let's skip my music history grades. And the second theory course. And why the graduating took so long. Focus on the positive? Right? 

Attended several summer courses by highly prestigious professors and learned so much about music and technique. 

Yes, attended several summer courses; met awesome people and drank cheap red with them, tried to explain Finnish sauna culture to foreigners, had a teenage crush or two, and sang Der hölle Rache as a drunken karaoke chorus version. Oh yes, and went to some piano lessons. 

Work 

Ristilä has performed around Europe. In Finland she is one of the most sought-after lied pianists of her generation.

Alright, Ristilä has once sung karaoke in Berlin, and sometimes singers need her for things.

She loves teaching, and has developed a variety of experimental methods that include finger yoga, vlogging, continuous self-assessment and holistic personal growth. 

She does love teaching and she tries her best not to traumatize her students. 

Other interests

Raw organic power smoothies, volunteering in a soup kitchen, learning Japanese, and pilates. 

In order of importance: sleeping, eating, books, wine. 

Editing

Choose a font that captures the essence of your identity. Serif or sans serif, that is the question. I'm warning you though - this is one of the hardest parts of making a cv and could take hours. (After trying out tons of cool things, you'll return, exhausted, to Times New Roman. But you have tried.) 

The picture

Do you have folder after folder full of pretty pictures of your face? Great! Just pick one and slap it on the cv, and you're done! If, however, you do not have this get out of jail free card and you're forced to consider a photo shoot instead - then you should definitely read my next blog post. It'll tell you all you need to know.